How To Find A Niche for Print on Demand T-Shirt Business with Merch Informer & the Niche Hunter Tool

How To Find A Niche for Print on Demand T-Shirt Business with Merch Informer & the Niche Hunter Tool

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In this video we're going to do some  research using the niche hunter tool   and other tools on Merch Informer. Let's go! Thanks for joining me on this video.  My name is Juna with Detour Shirts,   the channel all about helping you design and  sell t-shirts online. If that's something  

you like to do don't forget to hit  that subscribe button right there   so in this video I'm going to talk about one of  the newer tools on Merch Informer it is called   Niche Hunter and I'm going to show you how I  personally use it. there's lots of ways to use it   there's also a tutorial on there but I'm going to  show you the ways that I use it as well as some   of the other tools that are connected to niche  hunter it's right there in the keyword cloud so   we're gonna talk about all those three right  there i'm gonna show you how you can research   for niches and phrases and other things on amazon  so that you can find something that actually sells   that people want to buy so you're going to want  to stay to the end for this one so you can see   all the different ways to use these tools as well  as another edition of trend credits of course to   show you all this we need to go on the internet  into Merch Informer so let's go there now. So here we are on Merch Informer. If you  don't have Merch Informer I have a link in  

the description to Merch Informer. This is a paid  app so you will have to pay monthly but there..   there are some really good discounts right now so  there and they have a lot of tools so you can see   here this Merch Informer has tons of tools  on the left bar here as well as graphics so   Merch Informer graphics right here so it's a  pretty good deal one thing that i do like about   Merch Informer I like a lot of things but this one  in particular is that they have tutorials on how   to use their tools so you can see all this on the  very front page these are all links to videos on   how to use each one of their tools and the latest  tool they have right now as you're watching this   is the niche hunter and so I'm going to talk a  little bit about how i use that it's going to   be different than this tutorial that you'll see  right here i'm going to show you how I'm using   the niche hunter and as well as some of the  other tools in this keyword cloud so that's   where it is if you just click on here you'll see  niche hunter all and trending phrases I'm going   to talk about each one of those in this video so  i'm going to click on niche hunter and right away   in by default it's going to search the category  of t-shirts but you can search you know hoodies,   sweatshirts, pop sockets any of those and then  hit search but by default it's already searched   shirts and it's showing 10 entries I like to do  a hundred just so you can scroll down and the   reason for that is some of the top ones are things  that you can't do anyway are there trademarks uh   you know like tampa bay buccaneers, uh kansas  city chiefs, 101 dalmatians, kobe bryant right   I'm gonna show you how how to check. so um Ew  David let's take that for example and let's look   on... I like to do this and search on google to  make sure. I don't know where Ew David comes from   so I did a search for Ew David meme on google  and you can see these pictures right here you   may recognize these characters I'm going to just  look at all the images and i can tell already this   right here is from the tv show Schitt's Creek.  So I recognize these characters but if you didn't  

recognize the characters you can see right  here Schitt's Creek memes Schitt's Creek,   Schitt's Creek, so um it just tells you  right there that this is from a tv show   and you david is from that and you may be thinking  well what if I don't um talk about the tv show am   I safe? well um let's check trademarks so  i'm here on uspto.gov trademarks and just   click on how to use trademarks right there and  then this trademark electronic search system   tess click that and then click on this basic  word mark search and then type in Ew David ...and you can see it it has a trademark too  for uh t-shirts and things that we want to do so   stay away from Ew David not only because it's from  a tv show but because it's trademarked so double   whammy I'm gonna stay away from this one um even  though it is the top seller here and people are   making sales I am going to stay away from that  one because I don't want to get my account close   but there's lots of other niches down here so you  can see and go down until you find one that's not   a trademarked or copyrighted or anything. McGregor  I would stay away from him that's conor mcgregor   uh I'm gonna scroll down until I find something.  hawaiian shirts so one of the cool things about   niche hunter it's it's giving me niches that I  wouldn't have thought of just off the top of my   head right I wouldn't have known that  hawaiian shirts are doing really well   here so you can see hawaiian shirts, hawaiian  shirts, hawaiian shirts for men just huge so   i can i can go look at hawaiian shirt, jujitsu,  bernie, bernie sanders stay away from idc football   I don't I it's probably I don't care football but  definitely don't do one that looks like the nfl   and and t-shirts well maybe I need to look more  into auntie shirts because they're, they're super   popular so you can see these are just really  broad niches that you can go into and then   kind of niche down and do it so uh let me show you  how I would niche down so let's just do hawaiian   shirts since that's the top one right here and  i'm gonna go into amazon and show you kind of   how i would niche down and do this so here we are  on amazon so i'm gonna start typing in hawaiian   just so we start with that and i'm gonna let the  i'm gonna let the autocomplete kind of help me   so hawaiian hawaiian shirts i don't want hawaiian  shirts i want hawaiian t-shirts because hawaiian   shirts are the ones with the buttons and we're  not doing that so let's do hawaiian t-shirts   and then let's look at this so hawaiian t-shirts  for men's graphic yes we want a graphic one   there's lots of other ones but this is  the top one so i'm going to click that   right so let's look at all of these and  get some ideas so we got hawaii with   flowers that could be something a shaka  sign that that could be something, kauai   uh of course we can't do darth vader  or lilo and stitch or any of star wars   pineapples that might be cool so see these  are hawaiian shirts and they still pull up   in hawaiian t-shirts so that's not what we want  to do still some other ones so just scroll down   here and get some ideas right so shaka again  that's pretty cool dog thinks i'm cool let's   just go and do shaka since we saw a bunch of those  there's one right there so i'm gonna do hawaiian shaka let's see what happens shaka shirts for man you can see right there okay  so a little less 151 results right let's look   at uh the bsr so no they're kind of high kind  of high so i would you know do something else   and then come back and then search again for  something else so i think earlier i saw hawaiian kona hawaii that's a city  in hawaii shirts let's see   aha 400 results let's see okay  kona hawaii still higher BSRs   higher bso how about this okay so kona and surfing  this got 455 and it's got the word kona and surfer   and surf let's let's try that kona surf so you  see how i'm kind of niching down trying to find   uh very it's still broad topics these  are not specific phrases right so kona surf shirts or maybe surfing well those  are kind of low let's try surfing there's too   many results still too many so so i typed  in kona beach surf t-shirts and here's what   came up 447 results so kind of low and then  looking at the BSRs these two are kind of high   that one's low lower you know these are  lower so maybe maybe do something around kona   surfing beach that kind of thing so that's just  an idea on how to do how to kind of niche down   of course don't copy any of these designs these  are just to get ideas kind of broad ideas on what   may be popular in the hawaii niche right  kind of niching down so let me show you some   of these tools that niche hunter has over here  so first is this eye here let's do the jujitsu   first and just have it think a little bit and  so it's going to give you a competition score   well maybe jiu jiu-jitsu by itself isn't  good you're gonna have to niche down   um but these are some of the keywords here  jiu-jitsu is safe in the trademark safe so a   lot of information here a lot of good keywords  here if you're gonna go into this niche right   and then that means that niche is pretty  saturated that's why it had that letter   and then let's do keyword finder it opens up  and again tells you all the different keywords   if you hit search here so you're gonna have to  hit search so after hitting search for jiu-jitsu   you can see all these other keywords that uh by  volume and stuff so these are some other good ones   as well that's really cool and the last thing  is this shopping cart here the product search so   this one you also have to hit search this one kind  of takes a little while so it's going to pull up   uh the top selling ones here for this keyword and  it's still loading some other things so don't look   at this competition score this is from the other  one you can see it's still loading but you can see   uh just all the the different top selling  shirts this week for this keyword so there's   some jiu-jitsu things to help you kind of  niche down or you know get some ideas on   what something different that you you may want  to do so again don't copy these these are just   ideas on what other people are doing so it took  a little while but everything loaded you can see   the the shirts are a little different after it  got everything and here's the competition score   it's getting a d so it's not the best thing  to go into um for this straight jiu jitsu   t-shirt stuff but uh you because a  lot of competition but you can see   some of the things that it shows here are average  price and other keywords here so this one's really   powerful it has a lot of stuff but it just takes  a long time to load so you're gonna have to wait   and see and get some ideas here so you can look at  that so that's pretty much how i use niche hunter   i like to go in look at the niches the overall  niche and go back into amazon and kind of do my   research there with the bsrs kind of using this as  a guide for for niches that are popular right now   so i go down and and another cool thing here is  like if you want to do st patrick's day you can   start typing into search and you know look for st  patrick's day stuff or right here st patrick's day   saint patrick's day i don't know why  cows pulled up with saint pat, uh trick so saint patrick's day shirt. cow was interesting  so let's type in cow and the cow shirts are doing   really well so you know that might be a niche you  want to get into look a lot of people are looking   for cow shirts for men college shirts cow shirts  so just look there's things that you may not know   like again i i didn't know that kyle shirts are  something super popular that people want to look   for so one of the top niches right now top ranked  niches this week so there's another one so the   other two things i wanted to talk about is this  all and trending phrases so let's click there   so this is the keyword cloud and this goes by day  so you can go um in the past and look at it too   but i like to look at the first one so let's look  at that this is today the 11th and it's pulling up   keyword phrases and trending phrases so for so for  keyword all i think these are the the titles right   here so i like to use these because i can use  these in when i'm searching for amazon same thing   so let's say just a girl so you can see 64. so  let's go into amazon and let's type in just a girl   and you can see this is the title and look  at all these different ones that amazon are   telling us that our people are searching for just  a girl who loves peckers anime horses wolves anime   and ramen cows there's cows again uh who knew uh  girl boss building her empire wow these are really   cool so these are ways that you can look using a  combination of merchant former and amazon to kind   of get a niche that people are looking for because  it's here that means people are looking for it so   um and you know maybe you come  up with something that's not here   and you can kind of dominate that too so if  it's not here maybe a girl who loves unicorns   it's not on here maybe it's something that you  can break into you know let's just see who loves   unicorns oh there is it's just not in the top  one so you can see that too so it it validates   what you're thinking here but let's do girl who  loves anime right and you can see here 833 results   and then if you have this DS Amazon Quick  View. I have that in the description as well.  

That's what's showing me the BSRs I can see  wow super low BSRs maybe I need to draw one   of my own that's anime right or you know just a  girl who loves what was some of the other ones horses you know, cows. Let's do that cows one,  I'm really interested, over a thousand results   super saturated but some low low BSRs so that's  how i use this one uh you can go down here and   do that with all of it you know is my valentine  for video games just use the search in Amazon   and this trending phrase is i think these so that  let's do search again trending phrases are kind   of in the description uh and bullets so you can  see here pop grip of course the description for   popsockets and stuff um i really wish one of the  things Merch Informer i really wish you could just   do this buy t-shirt or buy product  that would be nice here because   you know that's not gonna that  grip for phones definitely is   pop sockets not t-shirts I hope nobody's putting  that in for t-shirts so i'll have to go down and   see there's that just a girl who again i'm  only talking to so let's do that in amazon   i'm only talking to my dog today to my cat to  jesus to like look at all those niches right so   such a cool way to kind of brainstorm ideas and  then start using amazon to validate it so i really   love this keyword cloud uh and it's by day so  you know it's trending now not um two months   ago but if you wanted to see what's trending two  months ago you could look december 24th search um   probably gonna be christmas stuff right or um new  year stuff maybe so yeah ugly christmas sweater   right um that kind of thing so you could i like  to just look at today's one but of course you can   go in the in the past be nice if it was in the  future right but uh we can't do that so today   here it is loser like look at this these are  all keywords you can do research with just look   so find out why these keywords are really popular  and make yours with those keywords and you know do   something in that niche or niche down like there's  so many ways to do this you don't have to design   exactly for that phrase you can make up your own  phrase with the the start of that phrase just a   girl who loves blank come up with something new  that nobody's done that that's a cool way to do   it too so that is Merch Informer at least part of  it I mean you can see there's tons of other tools   here but that's just the keyword cloud one niche  hunter all trending phrases go in if you have   Merch Informer try this out and you can find tons  of different niches tons of different sayings tons   of different ideas you'll just have so many more  ideas that you can't even do them all which is why   i like to share um trends because there's so many  trends i can't even do them all so you might as   well do them so that is it for this video thanks  so much for watching let me know if you like these   tutorials leave a comment in this video if you'd  like me to do some more tutorials on these other   ones how to use this or other tools that you  want me to use things on the internet besides   merch informer i'll try them out for you so you  can see how they work and how i would use them   thanks so much again for staying till the end and  your reward is another edition of trend credits thanks for staying till the end for  this trend credits here is your trend   i don't need luck i have jesus t-shirt so you  can see here uh some examples some low BSRs right   people are looking for this because it's getting  close to st patrick's day and this is funny   let's check Merch Informer. We just talked about  Merch Informer but this is the competition checker   and it's getting an A so you know it's good  again if you don't have Merch Informer I have   a link in the description for Merch Informer  and they're doing some discounts right now so   uh you want to get into that one um so this  is your trend I don't need luck I have jesus   like we talked about earlier you can go back  here and just do I don't need luck and kind   of see what it's doing there so i'm gonna do I  don't need luck shirt and let's see what comes up so of course i don't need luck i've got jesus  isn't the top one but let's see if there's some   other ideas i'm a ninja i don't need luck uh let's  see i don't need luck i got skill right so come up   with your own ending you don't have to do i don't  need luck i have jesus think of some brainstorm   something because it is saint patrick's day and  i don't need luck i have blank or i do blank is   gonna do really well so see if you can come up  with something that is your own original thing   because i don't need luck i have jesus is doing  really well maybe i don't need luck blank whatever   you come up with brainstorm could do really  well and you could be the one that you know.   be the only one with that idea so come up with  something original uh it would be even better just   think of what would be funny here what would be  better than this phrase and i i think you could   do really well so that is your trend i don't  need luck blank whatever you want in this case   i have jesus is doing really well so thanks  so much for watching this video don't forget   to like and subscribe if this video gave you  some value don't forget to give it a thumbs up   and if you're not subscribed already hit that  subscribe button so you you can be subscribed   to this channel and as always guys keep creating  and keep learning i'll see you on the next one bye

2021-02-13 18:51

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