Bachelor of Business | UTS Business School

Bachelor of Business | UTS Business School

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Rachel - UTS Business School 0:00 Hi, everyone. Thanks for joining us   today where we'll be talking about the Bachelor of  Business here at UTS Business School. My name is   Rachel and joining me is Dr. Anurag Hingorani,  who is the Bachelor of Business director.   Dr Anurag Hingorani 0:12 Hi, everyone. Thank you for joining this session.   I'm Anurag Hingorani, as Rachel mentioned,  the Bachelor of Business director, and I've   been at UTS for over two decades. Well, I  love UTS, that's why I'm here. I'm also a  

marketing academic. So when you join the Bachelor  of Business, and you decide on a marketing major,   hopefully I'll see some of you, I don't expect  to see all of you, but at least some of you.   Rachel - UTS Business School 0:39 To kick things off, what exactly is   the Bachelor of Business? Dr Anurag Hingorani 0:45   Alright, very simply, it's a Bachelor of  Commerce. Now, we have retained the name  

Bachelor of Business, probably because you  don't 'own a commerce', you 'own a business'.   And basically, it's a Bachelor of Commerce.  Now, it is also one of the oldest business   courses in Australia. It's highly flexible. And  you'll see how flexible when we talk about the   different structures in the Bachelor of Business.  And it is very much professionally focused. And I   think we'll talk about that a little later. Rachel - UTS Business School 1:22   Most universities offer a Bachelor of  Business, why should people consider   studying here at UTS? Dr Anurag Hingorani 1:30   Okay, one of the main features of the  Bachelor of Business course is that it is   very practical. And we have case studies and  projects and connections with industries.  

And it makes that a very practical course.  Also, recently, we have reviewed the Bachelor   of Business course, and we've taken  on the feedback provided by industry,   alumni, students, and have revised it, such that  it meets the needs of industry in the future,   and also it meets the needs of students in that  there are things they would have liked to have   been able to do or experience in the course.  So this new version of the Bachelor of   Business course is highly relevant and highly  tailored to a variety of needs of students   and industry. And another aspect is  that the course is focused on developing   socially-conscious business leaders, it's a bit of  a tongue twister for me to say. But you know that   deep down businesses are here to make a profit.  But you cannot do that at the expense of   the environment and society. So we're making sure  that our students are aware of the implications  

of business, the impact that they have on society  at large, not just for the shareholders and   customers, but society at large. So we inculcating  that mindset and attitude among students   in the Bachelor of Business course. The Bachelor  of Business is one of the most popular courses   in New South Wales. In fact, it has been  the most popular course B Commerce or B  

Business UTScourse in New South Wales. Rachel - UTS Business School 3:30   One of the things that UTS prides itself  on is connections to industry and being   industry-connected, but Anurag, what exactly does   this mean for our students? Dr Anurag Hingorani 3:43   Well, Rachel, one of the key features  of the Bachelor of Business course is   that students have an opportunity to do an  internship and internships are offered by   industry. So that is one way in which we are  connected to industry. Another way in which we are   connected to industry is via our tutors. Most of  our tutors are currently working in industry and   they bring their industry experience and knowledge  into the classroom. So that's another way in which   we are industry-connected. Apart from our  tutors, we also bring in guest lectures,  

guest lecturers rather, from industry, and  they impart their knowledge and experience.   And of course, it goes without saying, as most  of you will know, we are centrally-located,   and we are located where business actually  occurs. So that provides opportunities   for interaction between industry and students.  So in these ways, we are industry-connected.  

Before I forget, and maybe I'm jumping the  gun here, is that in many of our capstone   subjects - this is a subject that students  do pretty much in their last year or last   semester (which we call a session at UTS) -  in the capstone subjects, many of our students   get to work on a live industry project. And since  I mentioned before that I'm a marketing academic,   I know some of the marketing projects  that students have worked on. In the past,   we've had clients like Swiss Vitamins, we've  had the Powerhouse Museum, and more recently,   we've had Revlon cosmetics. And I believe this  semester, we had Selleys. So that's another way   in which we are connected to industry. So students  get to do an internship if they'd like to do one.  

And they also get to do projects that  are real-world industry projects.   Rachel - UTS Business School 5:54 Now to ensure that students   gain an understanding of all areas of business to  ensure they're equipped to enter the workforce,   they need to be exposed to each area of business,  Anurag, are you able to run us through exactly   what those areas are? Dr Anurag Hingorani 6:10   So in the first year, students are exposed to  the different areas of business, and they include   accounting, economics, finance, management,  marketing. Now, these are the core areas of   business. But as you'll see, when we talk  about the different structures and majors,  

students have an opportunity to also major  in other areas of business, but fundamentally   accounting, economics, finance, management,  and marketing are the key areas of business.   Rachel - UTS Business School 6:43 Anurag, you mentioned that the course has   recently been refreshed, based on feedback  from students and alumni and industry.   What are some of the changes to the core  subjects, and why have these been made?   Dr Anurag Hingorani 6:57 So as mentioned, in response to feedback from   industry and students and alumni, we want to  prepare students for the future of business.   And in response to that feedback, we have pretty  much revised our first year core in the Bachelor   of Business, and we made changes including the  introduction of the subject 'Business and Social   Impact'. As I've mentioned, businesses operate for  shareholders and customers, but they need to be   increasingly responsible to society at large. So  the 'Business and Social Impact' subject addresses   how businesses address, or rather operate, for  the good of society at large, for the public good,   and we look at the impact from both an ethical and  social perspective. In marketing, for instance, we  

look at marketing from a company's perspective,  of course, but we also look at it from the   perspective of the customer. Obviously, it goes  without saying customers these days have a lot of   influence and power, just take a look at social  media, for example. So we have making students   think of marketing not not just in terms of the  four P's of product, price, place and promotion,   but also in terms of the four C's, which include  things like costs to customers rather than price,   which is about communication with customers  not about promoting to customers. We also have   included how students could examine leadership  from different viewpoints and perspectives.  

It's about giving students the power,  it's about empowering students to   influence and advocate for change in  an organisation, right from the get go,   meaning right from when they start their career  journey. And in accounting subjects, we've looked   at accounting from multiple perspectives - from  the perspective of an outsider looking in, as well   as an internal perspective. So essentially, we  are covering the basic fundamentals, the business   fundamentals, but covered in quite a - dare  I say it - radically different or unique way.   So this is again in response to feedback we  received from industry and that includes our   alumni who are working in industry. Rachel - UTS Business School 9:42   So Anurag, as you mentioned, flexibility is  a core feature of our Bachelor of Business.   And we'll go through the specific  ways students can tailor their degree   in just a little moment, but what are some  of the benefits to students of having such   a flexible structure. Dr Anurag Hingorani 9:59  

It goes without saying flexibility means  choice. So, by having a flexible structure,   students can choose subjects that they are  interested in, they can choose a structure that   best meets their needs or passions, if you will.  When we talk about the different ways in which the   Bachelor of Business is structured, students will  see that it is flexible, and maybe I might leave   the answer to this question when we go into  the details, because then you will indeed see   how flexible the Bachelor of Business is. Rachel - UTS Business School 10:45   Anurag, one compulsory element of our degree is a  major - but what exactly is a major? And what are   some of the options available to choose from? Dr Anurag Hingorani 10:57   A major is an area of specialisation. So  in the first year, students are exposed to   all the different facets of business. But then  from the second year, they commence a major,   they choose a specialisation. And a major is  typically an area of specialisation in one of  

the areas of business that students have covered  in the core, so you can specialise in accounting,   so you have an accounting major, you can do an  economics major, you can do a finance major,   marketing, management. And I'd mentioned  that there are some other areas of business   that students can specialise in earlier. Those  include majors such as human resource management,   international business, and advertising and  marketing communications. So in summary,   we have eight different types of majors or areas  of specialisation for students to choose from.  

Rachel - UTS Business School 12:01 So after first year,   students can essentially tailor their  degree depending on what they're interested   in. Anurag, are you able to talk us  through the six ways that students could   potentially tailor their degree? Dr Anurag Hingorani 12:15   Sure, Rachel. So we've mentioned at the beginning  that the Bachelor of Business is a very flexible   course. And I'd said earlier that, let me get  to this point in the presentation, and I'll  

tell you how flexible it is. And yes, there are  six different ways in which students can tailor   their Bachelor of Business course. So all students  do the first year core of eight subjects. And then   they commence a major in their second year. So all  students have to do a core and a major. However,   there are six different ways in which you can  structure your Bachelor of Business course.  

Option one, students do a second major. So for  example, someone might choose marketing as their   first major, then in this structure, they might  perhaps choose management as a second nature.   So this is one option. Another option,  which is new for 2022, is students  

do the core, they do one major, and then they  can choose eight free, or unspecified, electives.   And this could be from the Business faculty.  So you might pick and choose, you might do   one subject from accounting, beyond what is  in the core, of course, three from finance,   two from management, so on and so forth, to make  up these eight unspecified electives. Of course,   you need to meet the prerequisites of subjects  that you decide as free electives. Apart from  

the Bachelor of Business, you could also choose  free or unspecified electives from throughout   the university. If visual design is your interest,  you could choose the subject in visual design, but   providing of course you meet the prerequisites  for the subject. So this is a new way of   structuring your Bachelor of Business course.  And that's going to be introduced from 2022.   Another way of structuring the Bachelor  of Business is that apart from doing   the core and one major, students can choose to  choose to do two sub majors. These are minors.   A sub major is four subjects. The next option  is where a student decides to do a sub major and  

four free or unspecified electives. Apart from  the standard major of eight subjects, there   are two options available to students. And those  options are options to do with an extended major.   Remember, I said that a major was eight subjects.  So in this option that I'm about to talk to you   about, students don't do the eight subject major,  but they do an extended major, which comprises of   12 subjects. So if students realise or know that  all they want to do is marketing, then they choose  

all the marketing subjects that we offer. However,  with an extended major, students might choose   to do a sub major, which is a minor and four  subjects. So someone could do an extended major in   marketing, and then do a sub major in accounting,  for example. And the final way of structuring the   Bachelor of Business is again, where students do  an extended major, and choose four free electives.   Now, I've told you the different ways  of structuring the Bachelor of Business,   you might feel overwhelmed, don't be!  Please note that you do not have to   make any any decision about the structure of  the Bachelor of Business when you join us.  

And you don't have to make any such  decision, even in the first year.   Why? Because in the first year, all students,  regardless of what majors and sub majors they   end up doing, all students have to do the same  set of eight core subjects. And when you're   exposed to the different areas of business in  the first year, you might get some idea as to   what you'd like to specialise in. That decision  about the structure of the Bachelor of Business   is to be made at the end of the first year. So  please don't get overwhelmed. The point we're  

trying to make is that there's, you know, so  many different ways in which you can structure   the Bachelor of Business, there is so much  flexibility. And I'd also like to say is that   maybe you start out with a structure where you're  doing two majors, let's say you're doing marketing   and management. And then let's say you started  a marketing major, and then decided that's not   something you'd like to pursue. Depending on  what marketing subjects you have completed,   you can opt for a structure where you can start  another major apart from marketing, but there's   still marketing subjects of the four marketing  subjects that you have chosen, don't go to waste,   those could then become your four free electives.  So there's a lot of ways in which you can   structure your Bachelor of Business course also  based on your evolving interests and passions.  

Rachel - UTS Business School 17:57 Anurag, there's often confusion as to whether   maths is a prerequisite for the Bachelor  of Business is this the case for UTS?   Dr Anurag Hingorani 18:06 Maths is not a prerequisite for the   Bachelor of Business. However, there is assumed  knowledge, it goes without saying that there   are maths components and elements in a Bachelor  of Business course anywhere. So although maths   is not a prerequisite, there is assumed knowledge  of maths. However, once you join us, if you find   that you have a bit of difficulty understanding  maths concepts, which we teach you anyway,   there are opportunities for you to engage in  bridging courses via U:Pass, which is free to   students at UTS. U:Pass classes are classes  that are run by students who have completed   subjects that are deemed difficult, including math  subjects, and these are students who have received   HDs - high distinctions and distinctions - in  the very subjects that you are completing. So   students who are high performers in the subjects  are then mentoring you, tutoring you, if you will,   giving you tips and strategies for engaging  with subjects that you might find difficult,   for example, including maths types of subjects. Rachel - UTS Business School 19:41  

Many students choose to do a combined degree  because either they're interested in separate   fields of study or, you know, they want to  widen their potential career paths. Anurag,   what are some of the combined degrees that  that you can do with a Bachelor of Business?   Dr Anurag Hingorani 19:58 Rachel, there's a variety of combined degrees   and what that highlights is that even though there  are different disciplines out there, such as law,   engineering and science, there is always a need to  have an understanding of business. So as a result,   we currently have about 10 combined degrees. So  you have a Bachelor of Business with Bachelor of   Law, we have combined degrees with engineering,  science, and biotechnology, information science,   and creative intelligence and innovation, and so  there's a myriad of combined degrees available.   And basically, it's addressing the different  passions of students and also industries.   One thing you need to be aware of is that when  you do a combined degree, not all combined degrees   allow you to avail of the different options in  the Bachelor of Business course. By that I mean,  

I've talked about the different ways in which  you can structure the Bachelor of Business.   So for example, you could do two majors as one  way of structuring the Bachelor of Business   course. So depending on the combined degree you've  chosen, you might not be able to do two majors,   such as management and marketing. And  that's something you need to bear in mind   when you're looking at a combined degree.  Namely, that not all the different ways of   structuring the Bachelor of Business course, are  available to you when you do a combined degree.   So for example, with law, you might, not  might, you can only do one B Bus major.  

Rachel - UTS Business School 21:48 Now there are other ways to add to your   degree other than doing a combined degree.  What are some of the add-ons available to   Bachelor of Business students? Dr Anurag Hingorani 21:58   Rachel, there's some options available here. So  there is a Diploma of Innovation. I mentioned a   combined degree with Creative Intelligence  and Innovation course. So students who do   the Diploma of Innovation will be doing subjects  from this BCII course - the Bachelor of Creative   intelligence and Innovation. Another option is a  Diploma of Languages, and it prepares students for   working in international environments, preparing  them for their international careers. There are   a range of language options that  are available, including French,   German, Italian, Chinese, Japanese, Spanish,  and students can of course, also go on Global   Exchange. So this is an opportunity to explore the  world and gain skills and experiences to make you  

confident and adaptable citizens by studying  overseas. So you could do that for one session,   one semester at one of UT S's partner  universities. So these add-ons again,   is a point of difference that you can bring  to bear when you're looking for employment,   for example. Rachel - UTS Business School 23:29   What would be your number one tip  for someone considering doing the   Bachelor of Business at UTS? Dr Anurag Hingorani 23:35   Rachel, this might seem very obvious,  but it's an important point to make.  

You need to make university a priority.  Keep in mind that you're at university for   a very short period of time in your life,  you'll have other priorities in your life,   but you're at university for a limited  time period. So make the most of your time   at university, make university a priority.  And I'm not saying this just about the   academic aspect of university, which of course  you will need to make a priority. You need to do   well in your academic studies. But at university  you have the opportunity to meet with students,  

your fellow students from different backgrounds,  different cultures, there are a variety of   associations and societies that you can join.  So enrich not only your academic knowledge,   business knowledge, but also enrich your personal  - what's the word I'm looking for? - develop self   confidence, and it's about personal growth as  well. So when you join these clubs and societies,   you're developing other skills  which you can bring to bear   in your future place or environment. Keep in  mind that employers of course, they look at your   academic performance, your grades and marks,  but they're also looking at how well-rounded   an individual you are. And they're also interested  to see what else you've done at university besides   just studying at HDs and Ds. So by participating  in a myriad of co-curricular, extracurricular   activities, clubs and societies, you're indicating  to them that you're not just a bookworm,   you're someone who's adaptable, flexible, can work  with people from different backgrounds, different   personalities, and that will definitely hold  you in good stead at the end of your degree.  

Rachel - UTS Business School 25:45 Anurag, thank you so much for your time.   And thank you everyone for tuning in. Please  feel free to explore our other videos detailing   our other undergraduate courses. If you've got  any questions, you can reach out to us via our   social channels, or you can contact us by email at or by phone on 02 9514 3074.  

Thank you so much.

2021-09-04 05:52

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