How To Find Your Target Market & Build A Local Targeted Audience | MarieTV Live Call-In Show

How To Find Your Target Market & Build A Local Targeted Audience | MarieTV Live Call-In Show

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Hey. It's marie forleo and you are watching marietv, the, place to be to create a business and life you love this. Is my dear friend Gregory, Patterson and today, we're here to, take your questions, and we're gonna do our very best to help give you some insight, some perspective, that can help you move ahead so let's get started. Hi. Hi, Alma, how are you oh, my. God I'm very, well thank you it's so good to talk to you Selma where are you today I'm. In Pakistan, Oh beautiful. Well we're sending you lots of love from New York City tell, us your question, and we, will do our very best to help you out. Okay. So, here's. My question, Marie, to. What extent do you believe your, environment. Can or should, impact, your success factors. Such as where you live geographically. And what, facilities, you have access to how, convenient, it is to work there etc are, obviously, really important for any business but. What do you do when you find that external factors, are holding you back how, do you either ignore, them or overcome, them without, feeling just utterly hopeless, about things you just simply can't control, really. Really. Good question, I don't think there is anyone right now and I'm raising my hand you can't see me but I am who, hasn't faced this at some point in their life so I want you to know you are not alone one. Of the things that I try and focus on in my own life is. Keeping. My attention on the things that I can. Control, which, is my. Attitude my. Energy, my work ethic my, ability to be honest with myself when things aren't working my. Ability. To really let myself feel what I'm feeling when things are difficult so those emotions, go through me. Here's. The deal as human, beings we can't, just pretend that, our environments, don't impact, us right so we have these things than our brains called mirror neurons that's, just a part of our the. Way that we operate in the world which means that we can detect what's happening, we can detect other people's emotions and they do, hacked us whether, or not we want to realize that same thing with environment. Right. Now we're in New York City where you know we're shooting the show and I. Also spend time a lot of time actually outside, of New York City because I find that my nervous system is able to relax a little bit easier when, I'm around a lot of trees versus, when I'm allowed a. Lot of other people are concrete so I'm saying all that to give context, so, that for, you and for anyone watching it's, inevitable, that our environments, are going, to impact us however, in, your case let me ask you a question sure do. You, have a dream of moving. Whether, it's to a new town a new city or even a new country. Yes. Great. Do. You mind if I ask are you in are you in college, are you adult, stage. No. No so, I'm in my 40s already, and I. Actually have, lived in New York City when, I was around, ten years old and I. Have. A lot of work in the u.s. so I travel frequently to. The US I just, came back from, San Francisco, in Seattle so I have a lot of clients in the US and I do like a lot of traveling, and all of that but, you.

Know Ultimately my, family is here and I do live here and it is hard right now to plan. That move because, there. Are just a lot of limitations, at this point so. I mean there, there there is the dream, is absolutely, there but there are challenges right now okay, great, thank you for sharing, all of that because it helps us all understand. More about your situation how we can help you set up structures, that, you can thrive and that's, really where I would I would tell you to go next so for example since you have travel to a bunch of other places you, have that direct experience of knowing how, you feel, in different parts of the world how, you feel working. In different parts of the world and I would ask you right now where. You are given, the fact that it sounds like you must be there for at least a certain, amount of time what. Are some things that you feel that. When you do them you find yourself more relaxed, or ways. That you set up your environment whether it's in your home your office even, you, know taking a weekend away what are some things that you could do to, support yourself and having as much. Good. Energy as, possible yeah. That's such a great question. I would like to say that I think one of the places I find flow is when. I'm with a, people. Who are just. As ambitious, I wouldn't. Say necessarily like-minded. But we do have but we're on the same wavelength when, I have the same kind of energy conversations. With people and it's exciting and it's fun and even. Though I do need to retreat back to my introverted, space but when I am with, people who inspire. Me I think I just I just you know really like that and really want to open up even more great. So. If you were to be honest between you and you do, you feel like that may be something, that up until this conversation, may not have been as consistent as perhaps you would like it to be oh absolutely. It's. Not that consistent, okay awesome, so, given. What you shared with us my. Suggestion. Would be for, you to step up in your own life and be the leader of creating, those conversations. So maybe it's about you, know once every two weeks you make an invite to, invite folks to a restaurant, or your house or some other meeting Center where you kind of start to gather a little bit of a creative collective where. People have, ambitions. That y'all, feed off each others energy and, so, it's not something that necessarily is, for profit it's just more of something that's for your soul does. That make sense oh yeah, yeah, that that, absolutely, does and I think that can I can ask a follow-up question with, ours of course um with, wood if I wanted to do this on in.

An Online space because, I just find that I, work. Better globally. Yet rather than locally, sure so do you think that you know forming like a mastermind, group or something would, be the way to go ah first. Of all I love, that you're bringing this up because you, know the science, supports, that, people. Being together in person is one of the most nourishing things but I'm always, of the mindset, that all of us are so different and I'll tell you that I have, connections I'll tell you this recently. In my life things have been really. Busy for me and I have some friends that are that, live in New, York but they just live about a half hour away that, we still Skype because, at the end of our work days we're so tired neither, one of us is like oh I can't get on a subway or I can't get up there to. Your point absolutely. I've, found, online. Connections, to be so, incredibly, nourishing. They. Can fill your heart they can give you that sense of energy and, connection, that so many of us are craving these days so if that's the route that you want to go I'd say a hundred percent you know I'll just tell you a little story from. Our b-school program I think one of the greatest benefits of it we have over I think it's 44,000. Graduates so far, people. Make friends and they. Make friends across the globe and they hide Mon zoom calls or Skype calls or telephone, calls or FaceTime, and they wind up connecting and sharing ideas and often they, find people that they would have never found in their geographical, location they, find business. Soul mates and work, lives and work husbands and people that. They can connect with that really, help them take their ideas, and their business to the next level so I would strongly. Encourage, you to form that mastermind, or whatever. Those digital connections could look like for you hmm, okay. That's really awesome I think, one of the other things that I often, think about is how do I overcome how, do I change, challenges. Into advantages, so okay there's a limitation. And all of that yeah but can I you, know have, a different mindset towards. This how can I think about it differently I suppose is what I'm oh yeah, so, here's the thing all of your strengths than your life sama come, from, things, that were difficult initially, I can, guarantee you if you took. Out a journal and started, to write down all the, things that you're really good at now or things that you have found to be strengths, in your own life if you, trace back those threads I can pretty, much guarantee that at least the vast majority of them have come from some, sort of challenge. Or difficulty, or sometimes, even pain, so, that gives you a new frame on how, you look at challenges moving forward because what you know it really is is a growth, opportunity, you. Are going to go stronger by walking straight into this challenge and finding. Out what. You're really made of focusing. On oh what. Is this new trait, or, this new strength, or this new capability, that I'm about to develop and, understanding. That when things are uncomfortable. That. Means you're growing you're in that beautiful, you know how you were mentioned when, I'm in flow right, there's that flow zone if things, are too easy in life we, actually, atrophy, what, we do is we lose our edge when. We're in our comfort, zone too long things, start, to actually wither, away and die now if we push ourselves too, hard in the other direction right so we're not in places, that are really difficult but it's just we've put the difficult leve levels so high that we fall down that's, not good either but finding that sweet spot where, you're uncomfortable, and, you you're willing to stay in that that's, where your strengths come from and that's how I recommend you start to frame these challenges. Coming up, yeah. That's awesome thank, you so much well this is a great question thank, you for us we're excited, for you we're, excited for you to get your group going and we really hope that you keep us posted on how it goes I will. Thank you it's been such an amazing honor to talk with you have been following you for ages and you were my inspiration to, start a YouTube channel and do like weekly content. And. Yeah I mean, I just love everything that you have put out there in the world oh thank. You thank you so much and we'll talk to you again soon Thank. You Marie take care bye bye e. Hello. This is Yolanda, hey Yolanda this is Marie Forleo and you're on the marietv Colin show yeah. Hi, there. Oh. Good, you're here with myself and, Gregory and team for Leo and we are so excited to talk with you today yes. I'm excited to, have this conversation, so, tell, us your question, we'll see if we can share some insight or ideas that can help you move forward, okay.

Great, Well. Basically, as. A, mom and a, recent, graduate in. The urban sustainability, program, here in LA I. Wanted, to find, out how, can i, basically, balance. Being. In business and. Really. Working on social media, generating. Income but, also having, that balance to walk. Away from the school yeah, and you. Know be able to take care of myself and, my family yes. Okay, great question so let. Me ask you this, yeah, what, stage is your business out right now do you have clients, or customers or, tell me about where, you're at yeah. I'm gonna say that's a good question basically, I've, been doing, advocacy. Work for, about eight years now so, I'm. Pretty, established from the standpoint of, having. Clients. And, having followers, on, Facebook. But. I'm not really generating, any income from the social media side, of it it's more just from the consulting. Part but I do a lot of educating. And sharing, stories, online. And I want to be able to turn that into a, more lucrative, effort. Yes, okay, so your. Business model I'm hearing, if, I got this right that the consulting. Is the revenue stream right now and. What. At, least your perspective, is at the moment you want to be able to, somehow. Monetize, the, information, that you share on social did, I get that right yes. Totally. Okay yeah because I show a lot on. You. Know online but. It's more from an educational. Yeah, so. I'm gonna, come in with a perspective that you may or may not like my love but because you asked my question this, question I am going to give you my my answer so I don't, think personally. Social, media is the place to monetize, I think that okay if you, have, profitable. Consulting, clients, that, you, should really. Take a step back see what's working and how you might want to expand, that business so, a couple things that are problematic, for me about social number one you don't own those platforms that, means that you don't own the connection, with those people and I'm sure since, you've been sharing things on Facebook that over time right because you've been doing what you're doing for like eight years you've, noticed that your organic Reach has gone down so, even the people that say oh my goodness I want, to hear from Yolanda they. Hear from Yolanda unless, you Lana's paying for that privilege which, is really a bait and switch that Facebook pulled on everybody, you know near a decade ago and guess. What's what Facebook, also owns in to Graham and that's happening, over there too so, one. Of the things that, I am, a big advocate of, speaking, of advocacy, for like the past two, decades now has, been growing, and maintaining your own optin. Email, list an email. List for a modern day business owner is one. Of the most important, assets that you have besides. You. Meaning, Yolanda, Yolanda's, ideas, Yolanda's, heart you'll Londos desire to make a difference besides you as a human being in, modern, times your email list is the single most valuable asset you have so. Long term strategy, I want, to see you building, that up we, talk about all this I don't know if you're familiar I have a program that's called b-school, it's online business, school for momma yeah I was very familiar yes. We need to get your butt in there woman the next time yeah. Because I have five years ago, actually yeah, so we were you. Put, money in a piggy bank or see what happens when next time comes out because it's. A great, great education. And I can hear that in your voice, how committed. You are to the. Work that you do and do, I need to do is just have that business structure, underneath you so, okay that, the profits, come in but they're not gonna come in from social it's really not the place that I think you should be spending your time so to get to your real question right which, is like oh I, don't want to be spending all this time looking, at this damn screen when, I'm a mom and I, want to actually just make change in the world and not just be screen sucking all day so, yeah yeah this is your opportunity not, to do that I think what is really going to serve you when it comes to increasing your income is actually taking, a step back looking at, your revenue streams realizing, where is the money coming from what, am i doing right in that Lane and how can I do more of that how can I find more of those consulting, clients, or at a higher, rate.

Where, Can I make more impact in that, sense in terms, of social girl, if you want to use it for fun that's, fine but. Frankly I think it's a waste of your time yeah. Yeah, I hear you I hear you well I think that really answers my question, from the standpoint of I don't, have to and I really shouldn't be spending too much time on, the social, that's right part of it but I can. We just, you, know say a word here there yes, you can you know yeah. Basically. Yeah. If I want to right that's the other thing and, then but to work on my, email. List which, I do have you, know thousands. Of. Where. I can go hundreds, by close to thousands, of followers and, then. Also look at it from a standpoint of, business, structure that's right that's, right be cool, yes. Yes, and all today I, just I want, to give you that mindset because again you're intelligent you're driven you're motivated, you have tons of heart I think, people, spend way, too much time on social like from a business perspective it, doesn't give them the return but, I'm also concerned with people's humanity, there, ain't nobody I know that, spend significant, time of social where they walk away from their phone go and like wow I feel so great about myself I'm doing so, well it's. A comparison, machine. You, just go on that thing and you walk away feeling like that's. S right. - yeah. Wow, yeah, yeah. Yeah you can - exactly, yeah that's, right something like that happening, yeah you want that good energy to go towards, your advocacy, you want that good energy to go towards your revenue. Generating, consulting, clients, you want that good energy to go towards your child and towards this beautiful life that you're living not, that tiny green yeah, yes, yes all right exactly, okay, all right thank you so much Marie on your awesome. Work that you're doing thank, you thank you and keep us posted on how it goes we love you I will okay, bye bye hi. Hello. Hello. It's. Marie and, Gregory's here welcome to the ray TV college show hi. Marie hello. Sake.

Greetings From the UK great. We are so happy, to talk with you so tell, us your question and we will do our very best to give you some insight and guidance, okay. So I, am, a rollerblading. An inline skating instructor and, I'm, a recognized. Global expert, in my field with, nearly 20 years of experience I've. Made a bunch of video training courses, over the last few years and, I'm the first person to offer online training. In my industry, which. Is great right no competition. However, I'm having, difficulty, breaking through the you, know why should I buy when there's free stuff on YouTube complained. So, my paid, video products are like, a universe, away from YouTube freebies, even, my own tutorials, on my own YouTube channel so, my question is how do i single-handedly. Educate, my market, I'm now, offering free trials. Of all my professional courses. Would. You agree with this strategy and what else would you add ok, so, a couple things I got a lot to talk about with this one this is really really fun so. Your, market, is not everyone. That, wants, to learn inline, skating, and your market is especially, not people who only want to learn inline, skating, from, free tutorials. Who. I think, your market might be and and you can certainly disagree or make an adjustment here, is your. Market, is the person who don't have time to, scour through all those free things wondering. About is this the right way to learn inline skating you know what level am I at I think, that you should focus your marketing on people that want to learn inline, skating, with a dedicated. Professional and. Want to either speed, up their learning, curve or learn. Particular, tricks. Or certain things to do in a very condensed, time because, here's the thing people. Don't buy information they. Buy results. Right. The deal so you have, to get really good at understanding who. Exactly, you're talking, to and more. Importantly what. Are the results that they're trying to get because, we're, living in an age where, tons of information is free I mean I'll take myself as an example so, when it comes to online business, information. Or marketing. Information or, anything about growing an email list or a blog or creating free content I mean you, can just go online and you can google and you will find tons and tons and tons of videos some of them are my own about. How to do this for free yet we. Have a program called b-school online business goal for modern entrepreneurs we've had over, 44,000. People pay. To. Go through that program mm-hmm. So when. People, are committed. To, getting a particular result they, are happy. To invest in someone, who can, not only cut, through all the clutter right and tell you hey there's, a million, things you could pay attention, to if you're going for all the free stuff but all you really need are these four if you really want the results, I'd, raise my hand and pay for that every, single day of the week then. We think about sequencing. Right so, if you think about I could tell you all the digits to my phone number but if you didn't have them in the right order you would never be able to call me it doesn't work if you know the sequence I'm sure, there are similar, analogies, with learning, inline skating right you can't just start off trying some real advanced, trick cuz you're gonna fall on your face and probably break your nose, absolutely.

Is. The right sequence so, part of your job as a marketer my friend is you, have to start to be able to articulate. Why. Signing. Up for one of your courses is actually. Gonna get people the result that they want much. Faster, much, safer. And in. A way that they can really pay attention so. Know. That. No matter who you are and I'm saying this to you because we're talking to you right now but I'm also speaking to everyone else who's watching who has also had this question like why would anyone buy my information, if there's, all this stuff out there for free and you, have to know this there's always a portion, of the market and they're great customers, who, even though there's the free stuff there's, something about you as a teacher that resonates, and they, want to invest in a deeper, better. More. Entrenched. Experience. That they can count on I do, think, that there is some skepticism at least I've had it when going through free, information, online I don't, know if I could trust this person I have no one to ask questions, of I don't know how old this video is I don't know their results, but when I take, the time to. Investigate, a paid program whatever, it is I get, to learn more about that teacher I get to learn more about who they are nine, times out of ten I can like write, someone in support and get a question answered so, there are a million reasons why people will be happy to pay for something for you but, your job as a marketer is to do, a better job of understanding who. Exactly, your market is when. The problems, they want solved are and then, becoming, the best marketer. You possibly, can be in marketing, your ass off to get them in, mm-hmm. Great fantastic. Can. I ask a follow on sure, so. One of the you. Know I've watched. Enough of your your. Material, and many other people's to know that you, know nessing, or knowing, very specifically, who, you're you know who your ideal, customer. Is is, super important, because I don't have any competition and, because in my real day. Job of teaching skating, I teach. All levels I, teach complete beginners I teach intermediate, to teach advanced, I teach instructors, you know so I teach the whole range and, my, video courses, are also the whole range I have classes for beginners classes, for intermediates classes for advanced so, you, know there's a whole sequencing, of my products, if one was gonna go, through those stages but. It's. Quite hard I'm finding it hard to market to. Multiple. Yeah. Clients. Shorts of a yeah you got a pick one to, start with and the other thing too I just want to give you another perspective you, do have competition the competition is free yes. So, just, because there might not be a ton of other online skating. Instructors out there first of all that's not gonna last for long second, of all free. Is, your competition because you even send it yourself it's like well why is somebody gonna want to pay for this that is your competition I would, encourage you to look. At which. Segment, of the market whether it's beginners intermediate, advanced or whether there's another category that I don't know about, which. Is the one that you feel that you can help the most and or is the most motivated. To solve their, problem. And whether it's about learning the beginning of the online skating or its people that are they have the money and they're like god I want to learn these fifteen tricks and again I don't want to break my ass while I do it I want, to sign up for this course with Asha so, hmm, that's gonna be about you choosing, one it may or may not work but what I know is that when people try and focus on too many things at once they get nowhere, yes, mm-hmm. Okay. That's super important, that's super useful and offering. Free trials, of my, actual, work do you think this is a good idea as, a way I'm trying to show people that this is you know look at the difference this is what you would get on.

A Paid course yes, to everyone. Here's, the thing, let me just I'm opening up your site, right. Now in my computer I know that you can't see me but I, think. Generally. Speaking free, trials, like it's, all about context, right so whether or not someone should offer a free trial sometimes the answer is yes to that question sometimes, the answer is no but it's also less, about the free trial and it's more about well what's the promise what's. Everything surrounding it, one, of the challenges, I think that's happening, for you my love is that, your focus too much on tactics, up top and you, haven't gone deep enough into. The empathy, and understanding of, your ideal customers, you, don't know the pain points enough yet you don't know actually, what they want and if, you do you're not doing a good job communicating it, because, some of the results, that I've seen on your, pages just, like wow I really learned something I look you know OSH is a great teacher it's more about some. Of it is about you rather, than about oh my gosh you, know I took this course and within three days I had these three tricks down and before that it took me ten years to learn even how to get one skate in front of the other mm-hmm. You, you're not a b-school or are you, know. You, should be I'm, just gonna tell you straight up I think that what, you have is amazing, whether. You learn from me or you learn from somewhere else some from someone else you got to learn there's a whole depth, to marketing, that sits underneath the tactics, that I feel is gonna help your business explode, again I'm biased, to my own because, it's real good and I've seen the results I help people create but, you may not want to do b-school and that's totally fine but you've got to find a place where you can entrench, yourself, in the, emotional, aspect, of marketing because that's what's gonna turn everything around for you okay. I very. Much like to be a b-school there well we thank, you so much you're so welcome and hey what you teach is awesome, I want to tell you every, time that I see people doing inline, skating and I've, seen it Greg is right next to me and we're both like shaking our heads because seeing, people do inline skating with, their headphones on or headphones off and they're kind of dancing, and moving around it is so inspiring.

What, You do is so so cool and I'm so happy that you teach people how to do it and be badasses well. It's the funnest thing in the world literally, and I always always. Say tell, people that although I'm selling, technique, I'm actually selling, that feeling, that we all have when we're on skates as long as you're not terrified and faced, out I'm telling you girls they're having. A fantastic time yeah what. You just mentioned is actually a bigger piece of your marketing that I don't know if I really see in, your marketing right now like, the people that want that feeling, of freedom, and, badassness. Like. There's a whole lot of magic that could happen. Again. There's a lot possible, here you're doing a great job I just think that there's a whole level of depth that you can bring to, your, testimonials. To your level of focus to your level of empathy that's gonna take it to the whole next level, okay. Fantastic well, Maria I'm about to embark on a world, tour which, leaves. In a few days I will, be on the road for eight months and I finish up in New York in June so you. Might just be seeing me in Central Park in June, all. Right we look forward to that good luck on your tour and thank you so much for sharing your story with us it's fantastic, thank, you so much Marie have a great day bye darling buh-bye. Okay. Forgot, to say something because I got so excited this, is for ahsha and for anyone else if you're wondering why would people buy, your stuff, when. They can just learn it online for free you have to Google search my, name Marie, Forleo and what, if people can learn everything I teach for free we actually did an entire marietv. Episode on, this we're gonna put it somewhere around here, watch, that episode it, is damn good, Greg. What, do you think of those love. Them love, them love them did you have a favorite question, or they were insight, on your note yeah my notes Yolanda. Like Yolanda really brought me through it and Selma. I loved her little creative collective, and also, like where to go to find your flow like something resonate, I'm like I don't have a place to go to find my damn flow yeah like I got to find a flow group any, flow grippers out there oh.

Yeah. And, with that we're, gonna wrap up today's episode thank, you so much for watching now, I'm really curious which, of today's questions or any insights that came out most resonated, for you and why go. Leave a comment, at the magical, land of marieforleo.com and. Let. No and while you're there be, sure to subscribe to our email list and become an MF, insider, you really want to be one trust me you'll, get instant, access to an audio I created called how, to get anything you want plus, you'll get some exclusive content special, giveaways and some, personal, updates from me from my heart that I just don't share anywhere, else stay. On your game and keep going for your dreams because, the world needs that very special gift that only you have. Thank you so much for watching and we'll catch you next time on marietv. Hey. Are, you ready to bring your dream, business, to life is. It finally, time to make the difference you were born to make good. Because, we can help get, started now at join b-school, com. Are. You ready for another caller I got notes on notes on notes on that one that place to be I don't care if I'm not supposed to do that I'm, gonna put my hands, on my table.

2019-02-06 03:24

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Comments:

To me the question that resonated the most is the question" how to monetise from social media platform? Because I'm seeing a growth in my social media following. But the content that I put on social media is not similar to the subject, were I want to grow my business. My Business caters to the people of two opposite directions. I am struggling to find a path were both side of my business meet together and walk in harmony.

Oh wow!! Such a pleasure to be able to talk to you Marie and hearing this perspective again. Thanks so much for having me on the call-in show

Hi Salma , good to hear you and knowing some one from my country on the show , Marie is awesome and my inspiration as well . Her strategies have helped me a lot in work .

Deceiving title

To be most effective in business, you need to know who you're selling to. Everyone is not your customer. A generic message doesn't appeal specifically to anyone. So defining your target market is a crucial thing in business. This is exactly what we are executing in our business. We own a cookie shop business in our college town. When we first started it, we were living in our car with very little direction, just a huge passion to be successful. We just graduated college as well. We started a cookie shop out of a local bagel shop in their off hours at night. We were living in our car in the parking lot of the shop at the time with my boyfriend, Bran. It was a crazy experience but it worked! We became a success! And how we have our first storefront location (a second launching soon!) We started it to fund a year long backpacking trip around the world and to be successful while living the life of our dreams.

Took me 8 months to build up 2k facebook likes... made it to 10k in the next 3 months. People are sheep, that little number determines whether or not they will value u and deem it necessary to follow u. It only gets easier after that. Trust me. P.s. To anyone out there who's a creative entrepreneur trying to create a business around art, I'm posting videos every single day on how to make it happen.

Full Stack Creative your channel focus on the art of music just clarifying

this is how you keep pushing.. I can tell from how often you're posting on youtube you're gonna blow up on here too

“People don’t buy information; they buy results.” YESSSS.

Hellz yes to spending less time on social! It rarely builds businesses like most think, unless you’re using it soooo intentionally. But I’m curious if Marie is saying to almost QUIT social, or still use it to promote products/services, build and nurture your community, etc.

Wow you’re amazing! Thank you for your insights and always sharing your wisdom.

Not my favorite call-in episode, but I think I still got some useful ideas. Marie, I like your sweater! Stay warm

Just love this. Seems like this is a theme that is rising. We believe in the value of the micro-influencer. If you can build an authentic dedicated audience it's so valuable. Even when we talk to brands they are much more interested in dealing with a lot of micro-influencers than one big influencer. There's is room for all of us. And Yes the email list is HUGE!

Please please Marie….can you make a video explaining in depth the concept you stated here. "My ability to let myself feel what I am feeling. So that those emotions go through me." I am having a difficult time tolerating stress and frustration in my life. A resilience problem I guess we might say. Maybe you can elaborate on how to stay present to negative emotions and not wanting to numb (food, netflix, YouTube)? That would be so helpful.

rawbirbella justthat oooh good question. I would have to put thought into this myself! But I’m curious if there’s a way to start small? Maybe even something as simple as stopping, breathing, and experiencing the emotions for just 60 seconds, then maybe 2 min, etc before taking any other action. I’m curious what you’ve tried or what’s worked for you so far?

I always say this... "God give me the serenity of mind to not give two shits about the things that I cannot control. Control the things that are within my grasp and the wisdom to know the difference. May I also have the compassion to treat others with kindness and respect, regardless of how they treat me."

+Tara Wagner hahaha

creations landscape designs “not give two shits” you’re so my people.

That phone number sequence analogy....was golden. Thanks for that, truly!

I love Salma (Jafri)! (Marie, she's kinda famous! Have subscribed to her for a couple of years. If you don't know her, check out her channel - SO EXCELLENT). So excited to hear from her here! Cool. :) Thank you so much for this video, excellent!

Thank you so much for the kind words!!!

Marie, you are Wise, beautiful and making a difference.. But I have no idea why GREG wasnt included in the conversation... May I suggest that you include your guest in the conversation for a 1) man's point of view and just another perspective.... Or if you prefer not to, then just do the show alone... I personally think the conversation and advice would have been rounded out by Greg's input as well...

speliotis It’s very odd. I’ve mentioned it before, too. I can’t stand when people are left out.

He does chime in on lots of shows! But it is kinda odd when he says nothing at all.

YES! Like he's not there just to look pretty. I want to hear his point of view. But she gives very good input as well

Thanks Marie. I am saving money for the B-School 2019

Hi Marie! Hi Greg :D

Thank you for this! I just started my YouTube channel and realized I stepped right into my comfort zone and I already see the natural connections I’m building with my audience. It’s so wonderful ❤️

Congrats on taking the leap! Did you mean “stepped out of” your comfort zone?

Jace Jacobs - Jar of Poetry - “Spiritual Bad Ass Poetry Sister” haha

AuthenticallyShanell Wazzupp Wazzupp my Spiritual Badass Poetry Sister! Good to see you here. ✋

❤️ you Marie!! This is sooo what I need right now

Love to see Greg's thoughts at the end. I'm always wondering what's in his mind when I watch these. Thanks for note taking Greg! :)

Why do you look so fab?! Omg I haveng watched a video in a while I guess

I’m doing b school again this yr. hopefully I can stick to the timeline. Need to bring my multiple passions together :O

Hi, Marie! I was curious about your answer to Salma. I keep wondering if I should start YouTube videos (I have a website, etc, all branded properly). I don't appear enough on social media because I think it is A LOT of time to actual build everything properly. SO you can find me, but I am not "on the ball" with daily (or even weekly) posts. The reason I do all that (even though I am not posting regularly, is to build a brand that people can see me, understand who I am and ultimately to trust me professionally. So I was confused about you telling Salma not to show up on social media at all? Or that was just about monetizing? Because your own brand was build a lot on online content, from what I know of. So in my case personally, it is still worth the effort to show up and be consistent, to build a brand? Thank you to Marie and team!

+Claudine Pender Appreciate the sub and I'm so happy to connect with you! Hope your husband has a speedy recovery. I understand how out of sync and frustrating it can feel when things are not in your control. Slow and steady is definitely a great groove to build your brand on so pace yourself and do what you can, when you can. Wishing you both all the best!

Thank you so much for taking the time to read and answer, Salma! I found you in the comments and saw you teach about YouTube content! So I subscribed! I didn’t watch your videos yet but I will! Great advice by 1 quality video a week! And yes, I chose Facebook years ago but more recently I chose Instagram. I’m just having a slow beginning of the year... my husband had a heart attack in December and we are just beginning to feel “normal” again. He is recovering well! Thank you again for taking the time to respond!

HI Claudine, you might be referring to Marie's answer to Yolanda and not to me, but I'd like to add my perspective on this question because it's such a great one. I too have been building my YouTube channel for over 2 years now and just crossed 10K subs, but for me what stood out is how Marie did it - just one quality video a week. Too many people try to do do much and it leads to burnout and not fully utilizing the platform. But I learned from Marie that you can grow faster if you grow smarter. So with that mindset, whatever social media channel you choose (and just pick 1 or 2 to go deep with), create regular weekly content for it. Quality over quantity :)

Hi Marie, I've subscribed to you channel... and I love it! You're a great entertainer! Cheers from Brazil!

But how do you grow your email list without social media? That's what I'm struggling with right now! It's a huge time suck and you're right - it's terrible for self-esteem. But I'd have 0 people on my list without it. Not that I feel the number of people I have is necessarily worth the time I've spent. I do really enjoy making YouTube videos, though! I just worry about all of the time I'm pouring into scripting, filming, and editing for a very small return. I'm about to have a baby and I don't feel like it's good business sense at all.

checked out your youtube channel

Hi all, I didn't find the video in the description. So here it is : https://www.youtube.com/watch?v=yYA8EOMcmuo

Greg-  I will be part of your flow group! I am an accountant who loves art and being creative - yes, that is possible!

Sequencing is everything, our very DNA depends on it. As always, thank you for B-School and you!

I’m a friend (and fan) of Salma’s. I wanted to stop by and say GREAT show Marie!

Agreed! They killed it

OK, so I can get off social media. But how do I grow my email list without Social Media? I have 300 people of which 200 are friends not clients.

Yes! The changes in the Instagram algorithm has impacted my bookish candle business so much. I've gone from 120 orders a month to about 10. And I've had other bookish business friends close shop because there's no organic reach. I do have a separate website from Etsy (Etsy also seems to have adapted the pay to play as well), and I have a few people signed up to a newsletter through my website, but I think I may need to seek placing my candles in local bookstores or try my hand at a craft show or two. But I totally agree. I don't even bother with Facebook anymore (too cluttered, too much social throw-up).

Thankx so much so much Gr8 tips

I'm curious to know what differences you see in how women approach business versus men!

So good to hear from you!

+Fareen Effendi Love you right back woman!

+Jiya Shahid You're right - she was one of my first online mentors and I started my YouTube after watching hers

So awesome to see and hear you :) Loved your questions. Always proud of you! Love you, friend!

Salma Jafri Exactly! haha and definitely about the shiny object syndrome! lol. People want to appeal to everyone and then end up appealing to nobody! You got it pegged :D If you subscribed to my channel I hope you enjoy being a part of the journey to our second storefront location in Tampa, Fl! It's going to be a lot of hard work but I am sure we will hustle through and have a lot of fun doing it!

YES!! Niching down is such a hard thing to do for most business owners I work with too - i think it's the fear of missing out that drives it. But if you can be known for doing one thing really well, that's a great foundation to build on. Trouble is it's hard not to second-guess ourselves about what that "one thing" should be and it's especially hard if you have shiny object syndrome, lol!

Love that you're posting regularly! It's always the seemingly small strategic actions that snowball to big results.

Music is my passion and is the catalyst for the channel as a whole, but what we teach translates to many other creative fields. The key is to build a core "fan base" of people who support your passion and ideas, and in turn allow you to monetize your audience. We have Indies all over the world who do things from make music to living in china and teaching kids English. It really is possible to make a living doing what you love and that's all I'm trying to accomplish! Hope this answer helped :) +typical_jalen

#truthbomb

Tara Wagner so goood

I think what she may have meant (or at least how I understood it) is that social doesn't always move the needle in business. Social can be the first step, but you have to invite people into your home (email, website) to make deeper connections before they'll trust you.

+Salma Jafri Yes. And so great that Brands see the value too.

Such a great point and really interesting that you noticed a theme in all three calls/questions. I think we are at the point of wanting to build real relationships instead of just amassing social media numbers (finally!!!).

she's on top so true!

I do believe that some brands have it in their minds that building with multiple micro influencers will give them a bigger and more diverse audience!

For me the key has been to find people who I feel energetically in tune with and to cut out as many toxic people as possible. . Once you start to become conscious of the environment around you, you realize you have the power to can change it!

hahah yes, it seems easier to have that wisdom from the outside looking in, though, than it does while being in it! Perspective is everything!!

That had me nodding my head too hahah

+Tara Wagner

Totally agree! She is awesome!

Yes!!!! Salma is awesommmmmme ♥️

I hope Marie reads these comments & realizes If she's going to have a guest host on with her, It makes for better viewing & interaction to throw the question to her guest as well.. I actually felt bad for Greg just sitting there taking notes. Thought he should have done her hair & make up & stayed backstage...

Agree. If I'd known who was on the call with her, I would have loved to address Greg too while talking!

haha..i find it amusing the role reversal compared to the 80s where the girl got to sit there and look pretty for the show.... guys turn now haha

+kittykittymeowmixhea bahahaha! i do know a lot gets edited though for time. And maybe he likes it that way?

He doesn't even get to say hello in the beginning, there's no room, she doesn't pause long enough to get a word in. It's like watching Gary Vaynerchuck.

Agree! You can't change the people around you, but you can choose them and you can change yourself.

I started my YouTube channel 2+ years ago after seeing Marie do it for years, and it was such a great fit!! So I'm feeling you on this!!!

Wow this was some cool knowledge, ive seen your videos before Marie very cool content!

Haha "screen sucking" LOVE you Marie!

Marie, your advice on "Why would someone pay someone for something they can get for free on YouTube?" was so spot on. I am signing up to support an artist on Patreon (who gives excellent tutorials on Youtube) b/c she's proven that she's clear and easy to follow. She's creating content now that only her Patreon followers will get, and I can see the value in paying for them. I could probably spend hours on Youtube searching for other free tutorials, but I like this person and how she explains things. Exactly why I will pay her for her knowledge:)

OMG love your channel

So many gems, thanks Marie!

Great questions.

Does maria ever read the comments to her videos?

+speliotis I've addressed this before too and once again he just sits there. It's so awkward.

Salma Lead me here great show, and will be back! :D

Marie you are my biggest inspiration. Greg, we need more of you!!

Thumbs up for Marie saying the word "Shit".

Yes!! That's something I had to learn in a hard way. Studying your market and identifying who they are is so important to grow your business because if you don't study your market then you probably end it up spending a ton of times to create contents that don't stand out. Doing the research isn't sexist thing because it takes a lot of time and you feel like it's not important but doing the right research could help you to create contents that people want to watch and learn.

What I got from this was that my email list is mine, and social media is a bait and switch. Thank God. Facebook is a black hole of time suck and I don't need it, yeah!!! Love you! You are changing the world

Hey Marie Team! Where do I go to ask a question for your next Q & A? Thank you!

Hi there! You can submit your MarieTV question here: https://bit.ly/2UOO2Kq - Team Forleo

Many, many thanks Marie for answering my question today.  I'm already looking my website with new eyes and will implement the emotional results aspect you crucially mention which is visible on my sales pages, but more of this needs to be immediately seen elsewhere. Many other Take-Homes too. Thank you. You've been my inspiration for many years. I'm sure there's a skater inside you Marie. I saw the home video show where you and Kris Carr et al go to the roller disco. I can tell you skated as a kid. Let me know if the MF team would like to have a skate lesson with me when I pass through NYC end of May? I'm mid-way through the World Tour Blessings from Rio de Janeiro.

great how to video! Gives me some creative ideas for videos for my channel! :)

We're so excited that you're joining us! - Team Forleo

When will Copy Cure be open for registration?

Hi there! Enrollment for The Copy Cure will reopen in the spring. For program updates, you can hop on our interest list, and take advantage of our free 7-day writing class here: www.thecopycure.com - Team Forleo

Awesome, Emre! We'd love to have you join us. - Team Forleo

Tara Wagner - Nope, I “stepped into my comfort zone” being in front of the camera

+Marie Forleo Thanks so much guys! :)

I can never figure out why he is there so I agree with you. It was nice to hear from him. I wish Marie would give him more of a chance to speak.

Greg THANK YOU for reminding me to take notes!!

great video and great advice Marie, as always! thank you. I totally agree with you that we shouldn't spend a lot of time and money on social media. What do you think of spending time and money on developing and implementing an SEO strategy along with email marketing? Is it worth spending time and money on focusing on SEO? Thank you so much!

Instagram is becoming more and more popular in the sales business. Generation Z is more and more influenced by influencers. I fully agree with you, Facebook is also overrated here.

This was the best! Please do more Q&As like this!!!!!

We're thrilled you enjoyed this episode! You can find more of our recent Call-In Shows in our MarieTV archives here: https://www.marieforleo.com/category/build-a-meaningful-business/ - Team Forleo

Another geat episode, Marie. Speaking of email marketing, what are your thoughts about Gmail, for instance, taking steps to pre-sort emails from list senders into the promotions folder. It seems a little like social media algorithms controlling which posts get seen. In essence, does it make email marketing more difficult?

Marie, THANK YOU for making us better!❤

I need to keep defining my audience. Thank you, Marie!

Apply for their sponsorship program!

@Marie Forleo Thanks so much guys! :)

@Claudine Pender Appreciate the sub and I'm so happy to connect with you! Hope your husband has a speedy recovery. I understand how out of sync and frustrating it can feel when things are not in your control. Slow and steady is definitely a great groove to build your brand on so pace yourself and do what you can, when you can. Wishing you both all the best!

@Fareen Effendi Love you right back woman!

@Jiya Shahid You're right - she was one of my first online mentors and I started my YouTube after watching hers

Music is my passion and is the catalyst for the channel as a whole, but what we teach translates to many other creative fields. The key is to build a core "fan base" of people who support your passion and ideas, and in turn allow you to monetize your audience. We have Indies all over the world who do things from make music to living in china and teaching kids English. It really is possible to make a living doing what you love and that's all I'm trying to accomplish! Hope this answer helped :) @typical_jalen

@Salma Jafri Yes. And so great that Brands see the value too.

@Tara Wagner hahaha

@Tara Wagner

I didn't make my mind yet about you guys but for now it look broad and gereic talk. Nothing special !

Who’s the artist?

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